The “Mind What Matters” Blog

When I was back in corporate America, I remember moving from one role to the next in order to learn as much as possible and “climb” my way up the [...]
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Everyone likes a good storyteller, right? As humans, we are drawn into a great narrative, and if executed correctly, great things can happen. What about in sales? Why not tell your [...]
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Recently, I was filling my truck up with gas and went into the Shell station convenience store to get something to drink. There I was, standing in front of the [...]
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Everyone likes change, right? Not so fast. Humans may adapt well to change but when change is forced upon them, things don’t go as smoothly. Since we are self-preserving beings, [...]
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We have all worked with leaders that are on different parts of the “greatness scale.” Some landed on the high side and inspired us to work better, harder and faster. [...]
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Get ready. This episode of the Science of Sales podcast will explain some things you instinctively felt, but never knew why, and can help you tap into the science behind [...]
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To my normal audience out there who might be used to articles and information on sales and marketing, I am taking a bit of a detour to share something a [...]
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In the second episode of the Science of Sales podcast, we dive into some of the biases that your customers are predisposed to before you ever engage with them. These [...]
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In 2002, Reid Hoffman and a few of his buddies came over from Paypal and SocialNet to start a networking site called LinkedIn. They knew people had extensive networks of [...]
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Welcome to the first ever Science of Sales podcast! We are so grateful that you are here. This first episode is all about laying the groundwork - really understanding how [...]
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