ARE YOUR SALES REPS MISSING QUOTA?

Over 80% of companies say sales training did not work for them

We've Solved That Problem... With Neuroscience

HOW DOES INEFFECTIVE SALES TRAINING
NEGATIVELY IMPACT YOUR SALES RESULTS?

You've likely spent an arm and a leg on "sales enablement" from tech to tools to the latest "methodology" du jour and it still isn't helping your reps sell more... now what?

Competition is rapidly increasing, differentiation is becoming harder and harder and thanks to our 24 hour news cycle of fear, customers are becoming less and less trusting of sales people.

WHY SALES TRAINING RARELY WORKS...

Sales training focuses on product presentation.
But as it turns out, your prospects care more about solving their problem than buying your product. Who would have thought?!?

Impactful communication that drives urgency to change/buy focuses on problem explanation, the quantifiable impact of the problem and then how you are uniquely qualified to solve it.  The order matters!

Most companies and their sales people try to lead with their unique difference. World class sales people know how to “lead up to” their unique difference.

HOW IS BRAINTRUST CHANGING THE CUSTOMER CONVERSATION?

Our NeuroSelling® methodology takes your current sales process and optimizes it so YOUR Sales Reps understand fully How & Why
YOUR customers make decisions. This allows your Reps to be situationally fluent and prepared to double their closing percentage.

OUR SALES ENABLEMENT APPROACH

Our Science Backed Sales Program

NeuroSelling®

Our clients begin by learning the recent advances in decision-making science.  Most sales people never improve because sales training doesn’t work.  Most sales coaching is rooted in change “micro-management” vs. behavior development.  The science validates the reason to change…for your sales people, your sales coaches…and your customers!

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Our Process

Understand The Science of Customer Decision-Making

Our clients begin by learning the recent advances in decision-making science.  Most sales people never improve because sales training doesn’t work.  Most sales coaching is rooted in change “micro-management” vs. behavior development.  The science validates the reason to change…for your sales people, your sales coaches…and your customers!

Develop the Right Messaging

How well do you really know your customer? We will help you better understand your ideal buyer, their motivations and buying triggers through a very unique and empathic process that ends in creative customer centric storyboards.

Deliver the Right Skills Training

Teach, train and certify your sales team to consistently communicate the right information, the right way and in the right order

Create Sustainable Results With Reinforcement Coaching

Teach, train and equip your sales managers to be expert performance driven coaches of the NeuroSelling® methodology

Our Science Backed Coaching Program

NeuroCoaching™

Using our NeuroVision™ process, we help you create a three tiered shared vision: company vision, leader vision and employee vision

Our Process

Understand The Right Shared Vision

Using our NeuroVision™ process, we help you create a three tiered shared vision: company vision, leader vision and employee vision

Develop the Right World Class Coaching Training Program

Leveraging the recent advances in neuroscience and behavioral psychology, this training program will transform every leader in your organization from a manager to a world class coach

Deliver the Right Support

Our team of world-class coaches support your coaches with ongoing reinforcement and accountability to ensure high performance into the future

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JUST A FEW OF THE MANY CLIENTS WE SERVE

Braintrust helps the world's leading organizations to

COMMUNICATE EFFECTIVELY THROUGH NEUROSCIENCE.

GET A FREE STRATEGY SESSION TO SEE HOW WE CAN HELP!