Is your sales team prepared
Your sales and revenue lives and grows through your sales conversations. Does your company have sales conversations down to a science?
Busy is probably an understatement in your world today.
(it certainly was for us as ex-sales leaders)
While all meetings are important, our research shows that, on average, 90% of your time is spent in discussions with internal stakeholders, which includes meetings with:
- Marketing to drive pipeline generation activities
- Sales leadership and account executives to close deals and generate new business revenue
- Cross-functional partners on strategic business initiatives
In addition to these, you also spend time with your C-Suite and other senior leaders to review, refine, and execute your go-to-market strategy.
That doesn’t leave much time to focus on providing influential and effective sales enablement at scale.
Having a predictable sales pipeline is getting harder, not easier.
The Good News?
Braintrust was created to tackle the unique challenges that you and your teams face. While sales training is essential, it has its shortcomings. We have addressed these shortcomings by incorporating neuroscience into our solutions.
Effective communication is the #1 determining success factor for salespeople and organizations. At Braintrust, we provide a communication solution based on neuroscience and behavioral psychology. Our award-winning customer engagement programs help sales teams to understand why they need to change their communication approach, which enables them to more effectively communicate the value of your product or solution to your customers.
If you already have a sales model, that’s great! Our customer engagement framework can be combined with your existing model to make it more effective and efficient. Our NeuroSelling® approach acts as the “rocket fuel” to your sales “model” race car. Alternatively, our framework can also be used as a standalone solution for sales teams who don’t have a model or those looking to change their current model.
Trusted By Sales Leaders At Some Of The Highest-Performing Organizations In The World
The Decisive Difference?
NeuroSelling® is a customer communication enablement program that has been specifically created to capitalize on the latest advancements in neuroscience and behavioral psychology. The program aims to build trust, strengthen connections, and influence buyers to choose your product or service over competitors or the status quo with greater urgency.
By teaching the science of decision-making, our program motivates your sales reps to change. As a result, your sales reps will be able to influence your customers to change their behavior by utilizing the same approach. What makes this program unique is that it prompts both your sales reps and your customers to willingly embrace change.
Our Unique Approach & Programs
Our NeuroSelling® methodology and programs enhance your existing sales process by enabling your sales reps to gain a comprehensive understanding of how and why your customers make decisions. This allows your reps to be adept in every situation and make the most of every interaction.
The initial step of an engagement is to diagnose the fundamental sales challenges that your organization is confronting. Based on that, we develop a personalized program that caters to your company, your requirements, and your sales team. Our program promotes activation and application by combining skills training with one-on-one reinforcement coaching.
The Results?
Faster sales cycles
More quotas hit and exceeded
Having a sales team that understands the psychology and neuroscience of how and why your prospects buy will be your competitive advantage.
