In his latest book, NeuroSelling®, sales & marketing expert Jeff Bloomfield shares his unique blend of science and story as he shows you how to master your customer conversations using the latest scientific research in the biology, psychology and physiology of the ‘buying brain’. His proven NeuroSelling® methodology has added millions of dollars in top-line revenue for companies ranging from the fortune 100 down to the small business around the block.
Your business lives and dies by your customer conversations.
Shouldn't you have those conversations down to a science?
Your business lives and dies by your customer conversations.
Shouldn't you have those conversations down to a science?
In his latest book, NeuroSelling®, sales & marketing expert Jeff Bloomfield shares his unique blend of science and story as he shows you how to master your customer conversations using the latest scientific research in the biology, psychology and physiology of the ‘buying brain’. His proven NeuroSelling® methodology has added millions of dollars in top-line revenue for companies ranging from the fortune 100 down to the small business around the block.
The best communicators are storytellers.
Learn how to move from being a story "reporter" to an engaging storyteller.
In Story-Based Selling: Create, Connect, and Close, you’ll learn that it’s really no mystery why some people are better at sales than others. People buy from people they trust. They trust people they like, and they like people they connect with. Storytelling is the best way for salespeople-and all of us-to immediately connect to a customer’s feelings of trust and the desire to change. By telling a story, we can immediately connect to a customer’s less skeptical emotional brain and drive away their fear of being sold. In this book, Jeff tells his own engaging stories while teaching step-by-step techniques of intentional storytelling-to create a fast connection with the listener, no matter who is buying or what a person wants to sell.
The best communicators are storytellers.
Learn how to move from being a story "reporter" to an engaging storyteller.
In Story-Based Selling: Create, Connect, and Close, you’ll learn that it’s really no mystery why some people are better at sales than others. People buy from people they trust. They trust people they like, and they like people they connect with. Storytelling is the best way for salespeople-and all of us-to immediately connect to a customer’s feelings of trust and the desire to change. By telling a story, we can immediately connect to a customer’s less skeptical emotional brain and drive away their fear of being sold. In this book, Jeff tells his own engaging stories while teaching step-by-step techniques of intentional storytelling-to create a fast connection with the listener, no matter who is buying or what a person wants to sell.