Trust – A Key To Relationships!
Mastering the Customer Conversation I want to share a recent experience with you. I recently had an opportunity to coach one of our clients, and they said something striking to [...] Driving Change – Understanding Your Why!
In our training sessions at Braintrust, we often show a picture that illustrates a caterpillar going through the change to a butterfly. We will ask our participants to tell us [...] Jeff BloomfieldWhy Coaching Feedback Fails
This week Jeff and Dan discuss why there is a coaching crisis in today’s business world. Coaching, like leadership is a science and it can both positive and negative. The [...] Jeff BloomfieldIs There A Science to Effective Leadership?
When you strap on the armor of leadership and you are reviewing the person across from you, you must remember that it is no longer about you. This week, Jeff [...] Jeff BloomfieldVisual Storytelling
Visual storytelling is a tool anyone can use. Jeff gives examples of how illustrative, analogies and metaphors can change the direction and ultimately the results of your customer conversations. Also [...] Jeff BloomfieldThe “My Why” Story
People like to do business with people who believe what they believe. There are universal beliefs that connect all of us and the week Jeff tells you his “My Why” [...] Jeff BloomfieldBarriers To Change
The number one job of a salesperson is to solve a problem and convince a customer they need to change. This week Jeff explains how to create a conversation that [...] Jeff BloomfieldThe Brain Chemistry of Trust
Jeff breaks down why as a professional communicator it’s important to understand how both Oxytocin (the trust chemical) and Cortisol (the stress chemical) work as it relates to communicating with [...] Jeff BloomfieldCognitive Biases in the Sales Conversation
This week Jeff discusses the 6 cognitive biases that could be affecting your success as a communicator. These biases exist across all races and types of individuals so understanding how [...] Jeff BloomfieldNeuroscience and Sales? Really?
Our brains are built for self-perseveration, so Jeff speaks to what it takes to be effective in a sales conversation and understand how our brains are structured and how they [...] 